88% of Women Are Wearing Too-Small Shoes2019-11-26
In the final part of our series on inclusive luxury and its importance to the Margaux world, we are diving into size inclusivity and why it matters so much.
For too long, too many women had the idea that beauty required pain. From restrictive clothing to uncomfortable cosmetic treatments, nothing was exempt—including our feet.
When we first started building Margaux, we were floored to realize how many women were subjecting themselves to the wrong size shoe (like the astonishing 88 percent who suffer through shoes that are simply too small). Researchers have found that the average women's foot is up two shoe sizes from the '70s, yet the market hasn't expanded to make larger sizes easier to find.
The idea of size inclusivity may be regularly discussed in the greater fashion world, yet most consumers, editors, and designers associate it only with apparel. The idea attracted due attention as plus-size shoppers demanded more—and better—options, and brands began to modify their offerings to make wide ranges more commonplace. Separate sections combined, allowing a single product to be offered from, say, 00 to 24.
We watched and applauded, but wanted the same focus to be placed on footwear. With Margaux, we decided to write the script ourselves. Almost every single one of our styles is offered from a European 33 to 45 (approximately US 3 to 14) and in three different widths. Beyond that, our made-to-measure offering allows for sizes outside of that range and tricky fit situations to literally walk away with a pair of shoes that don't exist elsewhere.
It's also important to us that we help educate women on their proper fit. In-store, that means having Fit Specialists who know our various silhouettes (and feet!) inside and out so that they can lead people to the just-right combo. Online, it's utilizing our Fit Quiz and priding ourselves on exemplary customer service that will help facilitate as many exchanges required to find perfection.
Are you part of the 35 percent of gaux girls who order non-standard sizing? We'd love to hear your story! Share your Margaux favorites with us @margauxny or by dropping us a line at email@example.com.